Savvy marketers see web content management software (CMS) as a go-to tool to support online marketing. True enough. But savvier marketers have figured out something else: the secret to successful CMS outcomes – and to brilliant web marketing -- isn’t rooted in technology alone.
Today, CMS success is about establishing and executing a well-baked web strategy… which just so happens to get its muscle from content management.
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A pragmatic approach to CMS
ISITE Design’s web content management practice is steeped in CMS technology – we know CMS, love CMS, and recommend and implement it every day. World-class clients like Genzyme, First American Corporation, Tufts University, California Cryobank, Melissa’s Produce, and Wharton School of Business look to us as their trusted CMS partner.
The secret to our success is looking beyond the technology to bring a pragmatic view to CMS initiatives. Our Rule #1 says CMS is not a silver bullet. It won’t by itself create compelling content or make more people visit your site.
Web content management consulting services
Our full service interactive team can lead you through the process of CMS selection, strategic planning, deployment and training. With more than 200 implementations under our belt, we'll help steer you through the process to ensure a successful launch. Our projects include:
- Multilingual Websites with Global Reach
- Intranets and Knowledge Management Portals
- Client Extranets and Membership Sites
- Online Communities and Social Networking
- Microsites for Brand Marketing and Lead Gen
- Interactive and Engaging Web Applications
ISITE Design offers a full range of content management consulting services.
Content Management Strategy
- Needs assessment
- Vendor evaluation
- Information architecture
- Workflow and process development
- Strategic planning
Content Management Implementation
- Template design
- Software integration
- Usability testing
- Documentation and user guides
- Training and mentoring
ISITE Design has developed a wide range of CMS solutions for organizations large and small. Below are a few examples of the solutions we have helped to launch:
- A web-based race management system for a global outdoor event
- A class and resource management system for a large university system
- Site-wide content management implementation for a state historical society
- Simple web-based text and image editing tools for a local non-profit
For more information on how we can empower you and your organization achieve greater flexibility and results with content management, contact us at 888-269-9103 or email@example.com.