PORTLAND, Ore.--(BUSINESS WIRE)--ISITE Design, a Portland, OR- and Boston, MA-based digital agency, announced today that they are entering into a strategic agreement with Google to become a Google Analytics Certified Partner. ISITE Design is the first certified partner for the state of Oregon.
“ISITE is focused on moving the needle for our clients. If we haven’t made a measurable difference in our clients’ business, then we haven’t done our job. Over the last few years, ISITE has worked with dozens of brands using Google Analytics to successfully move that needle”
The Google Analytics Certified Partner program is a company level accreditation for business consultants who package, sell and deliver analytics, website testing and conversion optimization services to online businesses. Certified Partners are carefully reviewed by Google and meet very rigorous qualification standards before being accepted into the program.
Google’s GACP Program helps businesses make their websites and ad campaigns more effective using Google Analytics. Google Analytics is a free enterprise class online measurement tool. Clients that work with a Certified Partner receive professional Google authorized training, implementation and consulting services.
This strategic agreement emphasizes the importance of investing in web analytics and website optimization. Clients will get the greatest return on their digital investment when using these tools as part of their ongoing website operations and ad campaigns in conjunction with the expert guidance, advice and training provided by the Certified Partners. GACP consultants provide site operators the advantage of many years of web analytics and digital optimization experience.
Google Analytics tells you precisely how visitors got to your site and how they use it. It can help identify bottlenecks and feedback for better results. Google Analytics is an advanced, easy to use tool. The software includes functions that a business would expect from an advanced web analysis package.
“ISITE is focused on moving the needle for our clients. If we haven’t made a measurable difference in our clients’ business, then we haven’t done our job. Over the last few years, ISITE has worked with dozens of brands using Google Analytics to successfully move that needle,” said Aaron Gray, Director of Optimization for ISITE Design. Examples of some of these clients are Adec, EcoTrust, Genzyme, and JIVE. “We’re delighted to have earned Certified Partner status, and we look forward to working more closely with Google to deliver measurable results for our clients, again and again.”
About ISITE Design
ISITE Design is a digital agency focused on helping organizations rethink their business through a digital lens. The agency serves clients globally with services that span digital strategy, experience design, marketing technology, mobile and analytics. Founded in 1997, ISITE Design has offices in Portland, OR, Boston, MA, and Santa Monica, CA. Clients include Genzyme, Zipcar, MIT, SolarWorld and Siemens. For more information, go to www.isitedesign.com.
Sr. Director, Corporate Communications
Elise F. Burke, 503-459-7545